Productivity

SDR productivity: less research, more conversations

SDR productivity is not measured in hours worked, but in the share of the day spent talking to prospects. Prosperian handles research, enrichment, prioritization and call prep, so your SDRs keep what they do best.

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What SDRs using it say

  • “I was pleasantly surprised by Prosperian. Cold calls, which used to be a chore, have become much smoother and more enjoyable. Between the power dialer, which lets me qualify and move from one call to the next at breakneck speed, and manual lead enrichment, it's the complete platform I needed to save time and focus on my sales.”

    Christian Foham, CEO's Right Hand | Growth & Outbound Prospecting

  • “As an SDR, Prosperian is a real advantage in time saved and convenience. My calls follow one another with no time wasted, and the tool is very easy to use.”

    Othmane Bayahya, Business Developer @ Bee Nice

  • “Prosperian made me more productive, with clear traceability on my day-to-day tasks as an SDR. I recommend it!”

    Louis Vimart-Camier, SDR @ Scal IA

An SDR's day goes to research before it goes to calls

Ask an SDR to walk you through their day, hour by hour. The tasks that are not selling often take over, and nobody planned it that way.

  • Building the listFilter a database, export, dedupe, check that the company still fits the target and that the contact still holds the role. Useful work, but it is not prospecting yet, and it repeats every single week.
  • Finding contact detailsLook up an email, verify it, hunt for a direct line, jump from one tool to another. Every incomplete contact adds a few more minutes.
  • Preparing every callRead the LinkedIn profile, the website, the latest news, then guess at an angle. Across the whole day's queue, that takes a morning.

What an SDR gains when productivity no longer depends on research

The time freed up goes where it counts: on the phone, in replies and in the follow-up that turns a good call into a meeting.

  • The SDR opens the day with calls, not with an export.
  • Emails are verified upstream and the agent only writes to deliverable addresses: fewer bounces to deal with.
  • Every record arrives with the signal, why now, the suggested angle and prep notes.
  • Email and LinkedIn replies are handled in one inbox, with reply suggestions.
  • The SDR keeps the work that takes judgment: discovery, objections, booking the meeting.

What Prosperian takes off the SDR's plate, task by task

Four blocks of work move from the SDR to the tool. None of them touches the conversation, which stays entirely in the SDR's hands.

  1. Step 01Account researchProsperian starts from your website and your target, defines the ICP and sources the matching accounts and contacts.
  2. Step 02EnrichmentEmails are found and verified, phone numbers are added to each record. Credits are only charged when a result is found, so a dead end costs nothing.
  3. Step 03PrioritizationEvery signal feeds a heat score that comes with three dated reasons. The SDR no longer has to decide alone where to start, and the queue can be sorted hottest first.
  4. Step 04PreparationThe call card gathers the context and says what not to bring up. The SDR skims it, then dials from the power dialer.

SDR day audit: where the time goes

A grid the SDR fills in themselves, over two typical days. It shows what to automate first.

ChecklistSDR day audit
  1. Write down the time of the first call of the day, and what filled the time before it.
  2. Time how long goes into building or cleaning the day's list.
  3. Time how long goes into finding or checking emails and numbers.
  4. Time how long goes into reading profiles and websites before each call.
  5. Time how long goes into phone calls and written exchanges with prospects.
  6. Compare the two totals: preparation on one side, conversation on the other.
  7. For each prep task, decide: automate, simplify or keep.
  8. Run the audit again a month later, on the same typical days, and compare.

Frequently asked questions

How do you measure SDR productivity?

Call count alone is misleading. Also look at the share of the day spent in conversation and the number of useful exchanges. The audit above gives you a simple starting point.

Does Prosperian replace our SDRs?

No. It automates research, enrichment, signals, prioritization and preparation. The SDR keeps the conversation, discovery, objections and closing.

How is this different from the page for SDRs?

This page is for whoever organizes the team's work and wants to know where the time goes. The SDR page describes their day in the tool, from their own point of view.

How much does enrichment cost?

1 credit per company, contact or email found, 10 credits per phone number. Nothing is charged when no result is found.

Does the time saved turn into conversations on its own?

Not without some structure. Block fixed calling slots in the calendar and protect them from meetings. The prioritized queue and the power dialer do the rest: the SDR just opens the session and dials the first number.

Do our SDRs have to learn a complex tool?

Getting started needs no technical setup: your website and your target are enough to get the first prioritized prospects in a few minutes.

Give your SDRs their conversation hours back

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