INTENT SIGNALS

The signals that announce a need, before the competition.

Fundraises, hiring, job changes, installed technologies, intent expressed online: all the signal data that feeds your prospecting, gathered in one place.

The signal families available

Growth signals

Fundraises, financing, new offices, product launches: the moments when a company has budget and projects.

People signals

Hiring, appointments, job changes: a new decision-maker or a growing team almost always signals a need.

Technographic and intent signals

Installed technologies, content consumed, intent expressed online: you know who is buying tools and who is researching your category.

How signals feed your prospecting

1

Choose the signals relevant to your offer

An IT services firm doesn't monitor the same signals as a SaaS vendor. You select the signal families that announce a need in your business.

2

Sources are cross-referenced and deduplicated

Job postings, official announcements, press, specialized databases: every signal is cross-checked across several sources to eliminate false positives.

3

Every signal is dated and tied to the account

A signal only has value at the right moment. Every event is time-stamped and linked to the company concerned, with its full context.

4

Signals power the Sourcing Hub scoring

Signals flow into the Sourcing Hub's continuous monitoring, which turns them into prioritized account lists ready to prospect.

For IT services and consulting firms: tech hiring announces projects

When a company posts ten developer openings, an IT project is in the works. When it appoints a new CIO, the stack is about to change. This information is public, but monitoring it manually across hundreds of accounts is impossible.

With Prosperian intent signals, every tech hiring campaign, every appointment and every relevant job opening in your market becomes an actionable alert. You reach the decision-maker while the project is being built, not six months after it was awarded to a competitor.

For SaaS vendors: fundraises and technology stack

A company that has just raised funds invests in the following months: tools, teams, processes. A company running an aging competitor product is a migration target. These two pieces of information combined are worth more than any cold list.

Intent signals cross-reference funding announcements with the technologies installed at your targets. You know who has budget, who uses what, and who is consuming content related to your category. Your prospecting starts where the probability of purchase is highest.

For recruitment players: headcount growth in real time

Recruitment agencies and HR platforms live off the same signal: a growing company. The earlier you detect a hiring acceleration, the earlier you offer your services, before the need is handed to another agency.

Intent signals track headcount changes and hiring waves by function and by industry. You identify companies opening roles in your specialties and reach out with a message that cites their real context.

CE QUE VOUS GAGNEZ

Un seul agent, intégré au reste de votre prospection.

  • You know who has a need before your competitors
  • Signals that are dated, cross-checked and tied to the right account
  • Prospecting triggered by facts, not by chance

Frequently asked questions about intent signals

Which types of intent signals are covered?

Prosperian covers three families: growth signals (fundraises, financing, launches), people signals (hiring, appointments, job changes) and technographic and intent signals (installed technologies, intent expressed online). You activate the families relevant to your offer.

Where does the signal data come from?

Signals come from public sources (job postings, official announcements, business press, company websites) and compliant specialized providers. Every signal is cross-checked across several sources before being tied to an account, to limit false positives.

How fresh are the signals?

Collection is continuous: a signal is actionable as soon as it is detected, usually within hours of the event. Every signal is time-stamped, so you always know whether a piece of information is from yesterday or last quarter.

Is the use of these signals GDPR-compliant?

Yes. The signals concern companies and professional roles, drawn from public sources or compliant providers, under the legitimate interest basis that applies to B2B prospecting. Prosperian is designed and hosted in the European Union.

How is this different from the Sourcing Hub?

Intent signals are the raw material: the types of data collected and their sources. The Sourcing Hub is the engine that uses them: it monitors your targets continuously, scores accounts and builds your prioritized lists. The two work together: signals feed the monitoring.

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